An Olive Oil Never Before Released
For over a century, Castelvetrano olive farmers have kept this treasure to themselves. Primo Verde is an exclusive rarity, crafted from the very first olives picked in the harvest season. With only 1200 bottles available, each air-shipped directly from the Asaro family groves, this limited release captures the true, unfiltered essence of Castelvetrano olive oil—untouched by time and reserved for those who seek perfection.
Harvested by Hand Once A Year
This oil is made from the earliest olives—picked by hand, cold-pressed within hours, and bottled while still vibrant green. Rich in antioxidants and polyphenols, Primo Verde’s sharp, peppery notes stand apart from oils harvested later. This is olive oil at its freshest and most intense, reserved for those who appreciate rarity and tradition. Once it’s gone, you’ll have to wait until next year.
Only 1200 bottles exist—each one a rare opportunity to taste olive oil exactly as the Asaro family does during the new harvest season. This limited release carries with it a legacy of tradition, craftsmanship, and the authentic flavors passed down through generations. Reserve your bottle today and join the Asaro family at their table to experience this timeless treasure.
Shop NowPrimo Verde is as fresh as it gets—pressed and bottled within hours of harvest, and shipped directly to your door. For the ultimate flavor experience, enjoy it as soon as it arrives.
